Turkey is preparing to break new records in tourism with a key focus on attracting visitors from the Far East. Last year, approximately 50,000 Chinese tourists visited the country, but this figure is expected to soar to 350,000 this year. Chinese visitors typically spend an average of $1,000, contributing significantly to local economies.

High Demand from Chinese Tourists

Chinese tourists continue to show strong interest in Turkey, according to Pax2Night's co-founder, Evren Oktay. These travelers prioritize comprehensive details about hotel accommodations, particularly amenities like water heaters. Their preference leans toward cultural tourism, choosing destinations such as Istanbul, Çanakkale, Kuşadası, Pamukkale, Antalya, Konya, Cappadocia, and Safranbolu over coastal tourism.

Economic Impact of Tourism Spending

Chinese tourists typically stay in Turkey for about 8 nights, frequently visiting museums and historical sites. Their spending per individual ranges from $800 to $1,200, significantly boosting the local economy with their purchases. There is also growing interest in Southeast Anatolia tours, particularly to Adıyaman Nemrut, Urfa Göbeklitepe, and Gaziantep.

Boosted Tourist Numbers from the Far East

Increasing Tourist Numbers

Gareth Matthews from DidaTravel anticipates a rise in tourists from the Far East post-COVID. Last year, around 475,000 tourists arrived from countries such as China, Japan, Taiwan, Indonesia, Malaysia, Thailand, Singapore, Hong Kong, India, Vietnam, and the Philippines. This year, the number may exceed 1 million.

Increased Flights

To meet the growing demand, Turkish Airlines (THY) and major Chinese airlines have increased their flights. THY offers flights to Beijing, Shanghai, Guangzhou, Hong Kong, and Taipei. Additionally, China Southern and other airlines have expanded their services, ensuring efficient travel between Turkey and China.

Most Asked Questions About Chinese Tourists Visiting Turkey

Why has interest from Chinese tourists in Turkey increased?

Several factors contribute to the growing interest of Chinese tourists in Turkey. The designation of 2018 as "Turkey Tourism Year" played a crucial role. Turkey's rich history, cultural heritage, and stunning natural beauty attract many visitors from China. The easing of travel restrictions post-COVID and the reintroduction of tour packages in 2023 have further fueled this growth.

Where do Chinese tourists visit in Turkey?

Chinese tourists generally favor cultural and historical sites. After exploring Istanbul, they often head to Çanakkale, Kuşadası, Pamukkale, Antalya, Konya, Cappadocia, and Safranbolu. The Southeast Anatolia region, including Adıyaman Nemrut, Urfa Göbeklitepe, and Gaziantep, also draws considerable interest due to its cultural richness and natural beauty.

How much do Chinese tourists spend while visiting Turkey?

On average, Chinese tourists in Turkey spend between $800 and $1,200 per visit. They stay for about 8 nights, with their expenses covering accommodation, entrance fees to museums and historical sites, and shopping. Their focus on purchasing local products and souvenirs significantly benefits local businesses.

Most Frequently Asked

Why are Chinese tourists increasingly interested in Turkey?

Several factors have driven the rising interest of Chinese tourists in Turkey. One major influence was the declaration of 2018 as "Turkey Tourism Year", which significantly boosted Turkey's profile in China. Additionally, the lifting of COVID-19 travel restrictions and the reintroduction of tour packages in 2023 have further fueled this interest. Turkey's rich history, cultural heritage, and stunning natural landscapes offer unique experiences that strongly appeal to Chinese tourists looking for an enriching travel destination.

What are the preferred destinations for Chinese tourists in Turkey?

Chinese tourists typically favor destinations rich in history and culture. After exploring iconic landmarks in Istanbul, they often visit Çanakkale, Kuşadası, Pamukkale, Antalya, Konya, Cappadocia, and Safranbolu. These places are well-known for their cultural significance and natural beauty. Additionally, there is growing interest in Southeast Anatolia, particularly locations like Adıyaman Nemrut, Urfa Göbeklitepe, and Gaziantep. This region captivates tourists due to its blend of historical richness and scenic landscapes.

How much do Chinese tourists generally spend during their visit to Turkey?

On average, Chinese tourists in Turkey spend between $800 and $1,200 per visit. Typically staying for about 8 nights, these expenditures cover accommodation, entrance fees to museums and historical sites, as well as shopping. Chinese tourists often focus on purchasing local products and souvenirs, providing a significant economic boost to local businesses. Their spending habits have a notable impact on the local economy, benefiting a range of sectors from hospitality to retail.

Who is Evren Oktay?

Evren Oktay, born in Adana in 1981, is a respected professional in the tourism sector with 25 years of experience. A graduate of Muğla University in Tourism and Hospitality, Oktay has worked with prestigious brands such as Hilton, Marriott, Ritz Carlton, and Six Senses. As a partner and COO at Yuppi Travel in 2020, he later founded Pax2Night in 2023, offering innovative online solutions to the industry. Known for his expertise in business development and strategic partnerships, Oktay holds a prominent position within the tourism sector.